[Vacancy] Initiative has a position for Partnerships Manager - Nike

Initiative is directly looking for:

Partnerships Manager - Nike

Initiative is a proud member of IPG Mediabrands, a division of the Interpublic Group. We work in close collaboration with our affiliate companies-Kinesso and Yune-to create exceptional marketing campaigns for our clients.
Initiative’s agency scope for Nike in EMEA includes the planning, execution and implementation of multiple campaigns, their associated timelines and deliverables in line with our planning process.

The role:

The Partnerships Manager (Nike) plays an essential part in building powerful connections between Nike and their audiences through innovative media solutions. As part of the MBCS team, you will be embedded in the Initiative team and manage the execution of multiple campaigns for Nike. Your role requires a strong focus on collaboration, partnerships and harnessing the collective expertise of various craft teams across both MBCS and Initiative. We aim for excellence, viewing each new project as an opportunity to set new industry standards. 

Core responsibilities

• Strategic Planning and Implementation - Work closely with the Director to refine and implement partnership strategies, ensuring they align with Nike’s media strategy and campaign objectives. Develop detailed project plans to turn ideas into successful campaigns. 
• Client Engagement  - Act as a liaison for Nike, understanding and anticipating their needs to provide solutions that fit within the larger strategic framework laid out by the Strategy and Comms Design Directors. Maintain a proactive approach to managing client relationships, ensuring ongoing satisfaction and loyalty. 
• Campaign Management Excellence - Oversee the detail of campaign management, including timelines, deliverables, and cross-functional coordination. Ensure each campaign component works in harmony to create a compelling narrative that aligns with Nike's brand message. 
• Cross-Disciplinary Teamwork - Facilitate strong working relationships across different departments. Act as the connective tissue between MBCS and Initiative functions, such as Strategy, Comms Design and Analytics. 
• Creative Ideation and Execution - Contribute to MBCS creative development with innovative ideas that meet strategic objectives. Translate these ideas into actionable campaign elements that deliver on effectiveness. This can include leading internal brainstorms, or partner and client creative workshops.  
• In-Depth Market and Consumer Insights - Stay head of media trends, consumer behaviour, and cultural shifts, using them to inform strategic decisions and provide a competitive edge in partnership offerings. 
• Budget Oversight - Manage campaign budgets with a focus on efficiency and effectiveness. Work with the Director to review financial models and pricing strategies, ensuring the most beneficial terms for Nike. 
  
  

Desired skills and experience

• Bachelor's degree in a relevant field; a master's degree is highly preferred. 
• A minimum of 5 years of experience in media partnerships, brand strategy, or related field, with demonstrated expertise in managing complex campaigns. 
• Exceptional project management and organisational skills, with the ability to balance multiple priorities in a fast-paced environment. 
• Experience working with media partners, platforms and creator agencies. 
• Strong attention to detail and ability to manage multiple tasks at once is key 
• Strong time-management and organisational skills. 
• Required MacOS proficiency and solid working knowledge of Microsoft Office Suite and Keynote 
• Ability to work successfully within a dynamic and fast paced environment. 
• A high level of proficiency in English. 
• Excellent written, verbal communication and presentation skills. 

About Mediabrands

IPG Mediabrands is the global media holding company that encompasses all media agencies of the Interpublic Group (NYSE: IPG). The company employs over 13,000 marketing experts worldwide across more than 130 countries, prioritizing diversity and inclusivity. We advise our clients on how to use media and content in the best possible way to help them achieve their marketing and communication objectives. 

In the Netherlands, these include full-service media and consultancy agencies Initiative and UM, the digital performance, data, and tech agency KINESSO which also includes Buying and Planning, and the full-service social and content marketing agency YUNE. Specialized labels in the Netherlands are Orion (trading & capital), and Rapport (OOH specialists). Our offices are located in Amsterdam and Groningen. 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are equal-opportunity employers committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.  

IPG Mediabrands has 'CHALLENGE' in its DNA. We are a company of Challengers. We are not the largest, but we are there for brands and marketers who want to be surprised, challenged, and stimulated so they don't stand still. Additionally, the IPG Mediabrands labels have 'TOGETHER' in their DNA. We are one collective, we form one house and believe that together we are bigger and stronger and have more knowledge. We are the 'House of Challengers!

Interested? Apply here.

www.initiative.com
www.houseofchallengers.nl

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Dit artikel is gepubliceerd door: Michelle Waweru